Media Kit

Aiming Low is a collaborative site that combines humor, talent and genuine story-telling skill.

This is the home of Aiming Low Family, Aiming Low Teach and Miss Unlimited by Aiming Low

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We think that life is funny; making the wrong choice isn’t.

We know that you have many choices when it comes to marketing your brand.

We understand your need to build relationships with customers to drive awareness and to affect purchases, product insights and loyalty through transparent product reviews, test-drives, events and more.

We know because we’re the influencers that companies want to work with, such as:

Hewlett-Packard, Sorrelli Jewelry, Lane Bryant, Invisalign, Disney Cruise Line, Ford, Yummie Tummie, GM, Kraft, One2One Network, Mellow Mushroom, Eden Fantasys, Whole Foods, bTrendie, American Egg Council, GAP, Chevy, Disney Nature Films, Dyson, Flip Cameras, Healthy Child Healthy World, Mabel’s Labels, One Step Ahead, Johnson & Johnson, California Tourism, Belkin, Popchips, BlogHer, Slim Fast, 1-800 Flowers, American Girl, RIM, FM Media, Red Envelope, Hasbro, Playskool, Little Tykes, Carnival Cruise, Kellogg, Barnes & Noble, Wal-Mart, Staples, Nikon, Nintendo, Sea World, Crocs, etc…..

Choosing the Aiming Low team provides a unique opportunity to not only connect with moms and dads, but to also build connections with people from all avenues of life. We’ve captured an audience that is internet savvy and active in online communities…they are leaders and voices in their offline lives…they are the choice-makers and money-spenders…they are knowledgeable about how to access the information they want and they want to be assured they are making the right decisions with their purchases.

Sponsorships and tiers can be arranged to accommodate the whole site, a particular channel or a specific column. Please email CONTACT@AimingLow.com for more information and a specialized plan for you.

This is your opportunity to harness our broad influential reach for your company.

Metrics (email for more in-depth analysis)

• A team with readership of over 900,000 readers monthly
• A team of over 45 writers
• A team with a vast and powerful social network footprint of 24,000+ feed subscribers and 60,000+ Twitter follower
• Aiming Low’s daily traffic: 17,000 page-views
• Aiming Low’s monthly traffic: 450k+ page-views
• Aiming Low’s Twitter followers: 3200
• Aiming Low’s Facebook page: 2150 friends

Services

• Featured Ads
• Sponsored Representation at events
• Sponsored Content
• Event Planning
• Social Media Consultation
• Speaking/presenting
• Content-Driven Project

Benefits of choosing Aiming Low

• Reaching a wide and varied audience
• Unique and creative campaigns
• Authentic and genuine brand relationships
• Engage conversation, both online and in-person
• We are uniquely qualified to be social advocates because of network involvement and social interaction

OPPORTUNITIES

SPEAKING

Have you considered the power of having your brand and product promoted at the top blogging events? At these events, your company can be brought directly to the most receptive audience.

Aiming Low includes outstanding speakers and presenters that have been featured across the US and Canada.

Including: Blissdom, Blissdom Canada, Mom2.0, BlogHer, #140Conf Detroit, BlogHer BET, TypeAParent,BlogWorld

REVIEWS

You got a “thing”? We LIKE things!

Will we like your thing?

Maybe. Is it a good thing?

If it is, we’ll tell all our friends about how good your thing is.

Is it not a good thing? We roll with the honesty here and that’s that.

Seriously, though, this is how we run things around here:

• Decisions to post are based on the quality and relevance of your product, the review of some products may not be posted because they simply do not fit with our readership or our mission.
• We do require a sample for all reviews. The sample will not be returned, a review is not guaranteed, and you will be responsible for any shipping costs involved.
• Review opportunities will be assigned by availability of the writers and on a rotating basis. If you have a preference for a particular blogger to write your review, you may contact that blogger on their personal blog or you can specifically request that writer here, but may have to be put in the queue for that writer’s schedule to clear.
• If you are interested in having the entire team review a product, samples will be required for each individual blogger.
• We WILL NOT post your press release so save us both some time on that one.
• We would prefer not to do high dollar reviews for items that must be returned, but please email so that it can be decided on an individual basis.
• We will be incredibly truthful in the reviews we post, and while we would never deliberately speak badly of a product, we do feel that a critique of a product’s good and not so good points is valuable information. This offers balance and honesty in our reviews. If we feel that a product has not brought a satisfactory result, we will contact you before publishing a review.
• Transparency, transparency, transparency

Download our RATE SHEET. These are our general rates, let us know if you have a specific need.

To request a copy of our media kit: MEDIA@AimingLow.com

You can always reach us: CONTACT@AimingLow.com